When you want to set up a marketplace you face a chicken-and-egg problem: building a bespoke marketplace is expensive, but enables scalability and customisability; while development that uses a white-label marketplace website platform will deliver a result, but it may be difficult to scale that should your marketplace be a hit.
Because there are already many white-label solutions out there for marketplace creation, this article outlines the things to consider in finding the right white-label solution for you, as well listing key advantages and disadvantages of each.
The topic of Machine Learning in matching platforms is still new to many. However, getting a grip on its fundamentals is actually pretty straightforward. This article outlines the main ideas, concepts and surprises that we at Hunted Hive often cover in briefing clients about how Machine Learning applies for their marketplace or matching platform concept.